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ROADSHOWS

Mobile product presentations for companies and brands

EVENTS

ROADSHOWS FOR BRANDS

Roadshows bring products, solutions and brands directly to customers and target audiences.

Presentation formats are deployed across multiple locations and enable a flexible form of product communication.

IMA supports companies in planning and delivering these mobile presentation formats. The goal is to create clearly structured presentation environments that make products and content tangible across different locations.

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Roadshow exhibits

SPA­TIAL CON­CEPT

MOB­ILE PRE­SEN­TA­TION FOR­MATS

For roadshows, presentation systems are developed to be transportable, modular and adaptable to different locations. Depending on the project, mobile showrooms, pop-up formats, show trailers and modular presentation stands can be used.

The design is tailored to the brand, product and target audience and developed for flexible use across multiple stops.

TOUR PLAN­NING

LO­CA­TIONS AND LO­GIS­TICS

A roadshow requires precise planning of each individual stop. Location selection, scheduling, permits as well as transport and installation must be coordinated at an early stage.

IMA supports companies in organising these roadshow tours and ensures coordinated logistics between the individual event locations. Through an online portal developed by IMA, customer exhibits can be prepared and delivered on schedule for individual roadshow stops.

IMA production: team members at work in the workshop — precision craftsmanship for trade fair and retail construction
IMA presentation construction: Oranier showroom — modern kitchen showroom with a curved worktop

PRE­SEN­TA­TION

PROD­UCT STAG­ING

Roadshows enable the direct presentation of products and solutions. Demonstration areas, presentation systems and information spaces are designed to make content clear, understandable and tangible for visitors.

Digital media, interactive elements and presentation technologies can also be integrated into roadshow formats. Similar presentation concepts are also used for in-house exhibitions.

OR­GAN­I­SA­TION

ROADSHOW DE­LIV­ERY

During the roadshow, set-up, support and dismantling of the presentation areas at each site are organised. Coordinated planning ensures that every stop on the tour can be delivered reliably.

IMA supports these projects from planning through logistics and set-up to support of every event stop.

Return transport and storage of event materials are also organised. The organisation of roadshows is part of IMA's services area .

IMA team planning: meeting at the annual planner — structured project management in trade fair and retail construction

Contact

START YOUR PROJECT

Planning an exhibition stand, store or brand space? Let’s start with an initial conversation.