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Custom retail solutions, exhibitions and made-to-measure display construction

SHOP-IN-SHOP SYSTEMS

Shop-in-Shop Systems for Exhibitions and Retail

BRAND SPACE

DEDICATED BRAND SPACES

Shop-in-shop systems create dedicated brand spaces within heterogeneous retail environments. They ensure a controlled brand presence within third-party retail spaces and strengthen brand recognition at the point of sale.

As part of display solutions in display construction, IMA develops shop-in-shop systems that clearly separate products and establish structured brand areas within the retail environment.

Brand products are presented clearly while the surrounding retail concept remains unaffected. The result is independent brand presentation zones with a clear identity and structured product presentation.

Custom retail solutions, exhibitions and made-to-measure display construction
Leica Store Milan sales floor with light wood design and Leica logo

SYSTEM LOGIC

MODULAR AND FLEXIBLE

Shop-in-shop systems are developed as modular component systems. Presentation elements, support structures and technical components are combined according to a clearly defined system logic.

Modules can be expanded, exchanged and adapted to different retail areas and spatial conditions.

This creates a system that enables individual and flexible adjustments while maintaining an independent brand presence.

DISTINCTIVE

SCALABLE BRAND SPACES

For brands with multiple locations, shop-in-shop solutions are developed with a distinctive and recognisable appearance that reflects the brand identity. System components remain consistent, while adaptations to product ranges and retail areas can be implemented flexibly.

These structures consistently follow the corporate design and ensure a uniform brand presence, predictable investment planning and optimised use of retail space.

Leica Store Paris — elegant camera store at Village Royal with premium retail fit-out
Leica Store Milan display cases with cameras, lenses and photography accessories against a red background

EXISTING ENVIRONMENTS

INTE­GRA­TION INTO RE­TAIL SPACES

Shop-in-shop systems are developed to integrate into existing retail environments. Material selection, dimensions and technical equipment are aligned with the respective project requirements.

The brand space remains clearly recognisable while integrating seamlessly into the overall retail environment.

PLANNING

CONCEPT AND DESIGN

Each shop-in-shop system is developed individually for the respective customer. Product portfolios and technical requirements define the presentation structure and design guidelines. Planning, engineering and design are developed in close coordination.

The result is a shop-in-shop concept that combines brand consistency, adaptability and investment reliability.

Leica Store Milan product display cases with premium cameras and lenses
IMA retail construction: Leica Store Milan — exclusive photography specialist retailer with premium store design

DELIVERY

CONCEPT AND INSTALLATION

System components are manufactured with precision and integrated in close technical coordination. Planning, engineering, production and installation work closely together throughout the project.

Implementation follows standardised workflows to ensure consistent quality and predictable project processes. The result is shop-in-shop systems with high quality standards and a long service life.

Contact

START YOUR PROJECT

Planning an exhibition stand, store or brand space? Let’s start with an initial conversation.